All posts tagged Market Research

The Data Privacy Debate in Social Media Market Research: A Legal Perspective

by Monique Altheim Greenbookblog.org recently hosted a debate by representatives of research associations and companies engaged in social media research on the subject of data privacy in social media market research. Three major industry bodies were represented: CASRO, MRS and ESOMAR. The debate was spurred on by the recent issuing of new guidelines by ESOMAR, draft guidelines by CASRO […]

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